Strategy Workshop and Turnaround Management for
Retrack Germany GmbH

Project Approach

AcceleRail took a structured and data-driven approach to develop a tailored strategy for Retrack’s turnaround. “In the preparation phase, the team conducted a detailed analysis of the profit and loss statement (P&L) to identify the company’s financial drivers. Based on these insights, a comprehensive driver tree was created along the entire value chain, systematically mapping out the key levers for a successful transformation,” says Tobias Behncke.

Next, AcceleRail conducted an “Ideation Workshop” with the leadership team. In this collaborative format, strategic and operational solutions were developed, discussed, and prioritized together. Tobias: “The iterative process allowed us to view ideas from different perspectives and further develop them in real time, resulting in concrete and actionable packages of measures.” The participants experienced the immediate effectiveness of this approach as interim results were continuously visualized, reflected upon, and refined.

To ensure the sustainable implementation of the measures, AcceleRail also introduced key tools for managing the transformation program. This provided the Retrack team with not only a strategic roadmap but also practical instruments to manage the change process efficiently.

Results & Customer Value

Thanks to the systematic approach and close collaboration with the leadership team, a clear roadmap was developed to implement the turnaround program. The measures cover both strategic and operational optimization areas across all functions and were prioritized to allow for rapid and effective execution. “A key success factor was the direct applicability of the outcomes. The iterative workshop format ensured that every measure was immediately tested for feasibility and made concrete. It was also important to me that all team members were actively involved and brought along — which is why the workshop had a vital team-building function as well.”

“The combination of strategic clarity, practical recommendations for action, and strong team spirit among the leadership team contributed to tackling the turnaround with great momentum.” – Tobias Behncke